Setting up a public charging station can offer your business more than just profit. EV car charging stations also bring economic and environmental benefits.
With so much to offer, the time to make your business EV-friendly is now. Here are the top benefits of EV charging stations for businesses.
Boost Brand Awareness
While it’s easy to think there’s stiff competition with more well-known EV manufacturers like Tesla or Ford, you may have the upper hand being a brand-agnostic car charging station. Though they’re EV giants, their car charging stations are limited to their brand of vehicles. On the other hand, brandless public car charging stations that use high-quality chargers with fast car charging capabilities cater to all EV drivers. Therefore, you have a larger customer base to attract, providing more opportunities for EV drivers to get to know your business
Attract New Customers to Your Business Premises
As more EV drivers are scouting for public car charging stations to charge their vehicles, an EV charging station can direct them to your business and encourage them to frequent your establishment. Adding EV chargers to your premises can attract locals and long-distance travellers, increasing store traffic. When they spend more time in your store, they’ll be more likely to spend money.
Demonstrate Social Responsibility and Sustainability
Operating an EV charging station is an excellent way to show that you’re innovative and sustainable as a brand. You’re showing that you care about the air quality of your community. You’re supporting EV adoption and clean transportation. You’re adapting to the growing needs of your customers and improving your available technologies to improve your business. All these efforts won’t go unnoticed. Instead, people will gravitate towards brands that know how to innovate yet show responsibility.
Increase Carbon Credits
A carbon credit is a permit (rather say “commodity”?) representing one ton of carbon dioxide removed from the atmosphere, or prevented from entering the atmosphere. When you own an EV charging station, you significantly decrease your carbon footprint due to comparably fewer greenhouse emissions. And so you become eligible to earn and trade carbon credits, a further incentive and positive promotional image to the public.
Build A Loyal Customer Base
Customers are increasingly loyal to brands based on their values and advocacies. When they see your efforts to become socially and environmentally responsible as a car charging station company, they’re more willing to support your cause and engage with your business.
The Future Is Electric
With the rise of EVs on Australian roads, the need for electric car chargers also increases. Setting up a car charging station can bring several benefits to your business, offering special incentives and other long-term benefits.
Don’t miss out on EV charging stations’ financial and environmental benefits. At Elanga, we can help you set up your charging station with high-quality public car chargers. We offer project management and consulting services on every aspect of EV charging to help you maximise your smart car charging stations. Talk to us today!
